Marketing Specialist
Zakres obowiązków i misja
Your responsibilities
- Develop and deliver high-quality sales support materials, including leaflets, brochures, and presentations, ensuring alignment with brand guidelines.
- Collaborate closely with the sales team to understand needs and translate them into effective marketing materials that drive customer engagement and conversion.
- Collaborate with the content team to develop and optimize web content that drives traffic and engagement.
- Work with internal search and ensure all content is optimized for SEO and aligns with overall marketing strategies.
- Work closely with the Traffic Manager and Webmaster to maintain, update, and improve website performance and user experience.
- Manage and update eCommerce tools and content (e.g. product pages, descriptions, visuals, newsletters), ensuring accuracy, consistency, and alignment with brand guidelines.
- Plan, execute, and monitor promo campaigns, including product promotions, newsletters, vouchers, etc.
- Track and analyze campaign performance, making data-driven adjustments as needed.
Wymagania
Our requirements
- Solid knowledge on marketing, including digital marketing/eCommerce
- Versatile profile, combining business and operational vision and knowledge
- Results-oriented, with a strong ability to structure an efficient and ROI-oriented approach
- Ability to keep an eye on opportunities and to be a driving force in development
- Good project management skills
- Organized, rigorous and autonomous
- Relationship and communication skills
- Skills in graphic design tools with a keen eye for visual storytelling and the ability to translate brand identity into clear, engaging content
- Ability to effectively collaborate with external partners and navigate a multinational work environment
- English knowledge
Języki
Fluency in Polish is mandatory
Lokalizacja
Warsaw